You don’t need to invest in a high end DSLR camera setup to create TikTok videos. Having expensive equipment and very professional quality videos won’t help if your content isn’t compelling. Throwing money at equipment will not provide as good of a return as spending time planning, filming and editing your content to be as […]
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The in-app editor is great but it will only take you so far. Fortunately it’s easier than ever before to make professional quality videos. It’s perfectly possible to get professional looking video footage using a phone and good natural light. COMPOSITION You don’t have to record TikTok videos using the in-app editor. If you have […]
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PLANNING TIKTOK VIDEOS
One of the key things to success on any social media channel is planning your content. Time spent coming up with unique original ideas will set you apart from 99% of other users that are just copying and following existing trends. One of the most successful Youtube creators known as Mr Beast put his success […]
Set the resolution to 1080 x 1920 before you start importing media. In DaVinci these settings can be accessed from the cog icon in the bottom right corner of the screen. When using music in DaVinci be sure to find and link to the track in TikTok then mute the TikTok track so anyone searching […]
CLOTHES CHANGE JUMP CUT Here we can see Paige Mackenzie filming her wardrobe jump cut tutorial. View the full tutorial here: https://www.youtube.com/watch?v=8ssA3WOMKhQ The idea behind this popular trend is to take separate videos of yourself in different outfits. The transitions between the videos are then stitched together to give an impression of an instant costume […]
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TIKTOK MARKETING PLAN
MARKETING PLAN It’s critical to get good metrics as soon as possible after you launch your video. As soon as it is published you can share it on other social media platforms. Even if you don’t have a wide audience it can still help as friends and friends of friends might see it and they […]
Create videos with seamless loops to increase the time on video as viewers will watch it a couple of times Use relevant and trending hashtags to help the algorithm categorise your content Use teaser text such as “Wait for it”, “You wont believe what happens at the end” can keep an audience hooked to increase […]
USERNAME Ideally you want to create a short brandable username. Something memorable that conveys what your channel is about. If you already have a brand, business or website domain then use this. One option is for you to use your personal name or influencer name, however this limits your channel in that it can never […]
Where you film can make a huge difference to how your videos are received. Exceptional locations can be found in the most unexpected places. Again the vast majority of TikTok creators will record videos at home because it’s comfortable and easy. For viewers however getting outside and in new locations can add another level of […]
When a video is published the TikTok algorithm needs to decide how much it should be shown and to who. To do this there needs to be a calculation of the video quality and an audience assessment classification. A video will first be shown to a small number of viewers in between popular videos. This […]